Audit & Analytics Configuration

Audit & Analytics Configuration Service

WebJaal improves marketing and return on investment (ROI) by providing digital audit and analytics configuration services for web applications, content strategy, search and social media presence, digital marketing, and paid campaign performance

Digital Marketing Audit Services

Web Design Audit

We’ll find the reason and solve it. It may be your tech aid, call to action, or content layout. It could be your navigation or structural issues preventing access to your content.

Content Audit

When our technical and creative teams do content audits, they pay close attention to how well the content performs in organic search, look for gaps, and make suggestions.

Paid Campaign Audit

Our PPC audit service ensures conversions at the lowest cost. We check campaign settings, structure, targeting, impressions, CTR, and conversions.

SEO Audit

We do a full on-page, off-page, and technical SEO audit to find problems like crawlability, mobile usability, etc., and make suggestions for how to fix them.

Social Media Marketing Audit

Our experts review your engagement metrics, tone, and messaging online. Facebook, Instagram, Twitter, LinkedIn, YouTube, SnapChat, and Pinterest are our specialties.

Brand Reputation Audit

We help you figure out where your brand stands in the market right now and use SWOT analysis to figure out how to beat your competitors.

Competitor Analysis

We look at the population of competitors and give a detailed look at their strategic position, resources, capabilities, and programs.

Previous Work History

We trace your track, understand your strategy, and assess your market position. We also offer a strategy integrated with historical records to help you stand out.

Analytics Configuration Services

Get accurate insights into your data and make faster improvements today by taking advantage of our best analytics configuration services.

Google Analytics

Our Google Analytics services include measurement mapping, scoping, configuring, CRM integration, eCommerce tracking, goal setup, campaign attribution, and more.

Facebook Pixel

We can help you set up pixel tracking and conversion tracking for Google Ads, Microsoft Ads, Facebook Ads, Twitter Ads, and many more.

Adobe Analytics

We help you set up Adobe Debugger, create a tag property, measure updates, install plugins, connect modules, collect data, and more.

Semrush Analytics

We help configure Semrush analytics for position tracking, rank monitoring, site audits, gap analysis, CRM integration, PPC analysis, and more.

Google Tag Manager

We help manage, combine, and install Google Tag configurations including tag testing, debugging GTM issues, eCommerce tracking, and click-to-call tracking.

Google Webmaster

We track visitors and customers in real time, set goals, run cost-benefit campaign reports, and optimize website traffic via analytics setup.

Hotjar

We help you gather deep user insights using Hotjar heatmaps, session recordings, and behavior analytics—without writing code.

SE Ranking

This module uses Google Analytics and Search Console data to evaluate project progress, visibility, and ranking trends over time.

Benefits of Digital Marketing Audit Services

It helps to know your digital marketing history

Audits look at how things have gone in the past and give results that include traction, goals, strategies, etc., as well as information about opportunities.

Define digital marketing strategy

Audits give a business and its marketing strategies an unbiased look at how well they are working and where they might be able to improve.

To know what is working

By monitoring the performance of your marketing initiatives, you can dig into the data and see what’s bringing you the most success and what needs to be improved or eliminated.

Track data and ROI

Audits help you track data for conversion rate, leads, calls, impressions, reach, clicks, and understanding how your audience feels about your brand.

Measure performance and growth

Digital marketing audits are the best way to look at how things are going now, figure out what might be wrong, and find ways to grow and get better.

To know user behavior

An audit serves information on how users are interacting with your content, what content they like the most, and the product or service that is gaining the most traction.

To know the visitor’s journey

From hook to CTA, a user journey is defined. Audit reports show which parts of the content are interesting and appealing to users, which can help with optimization strategies.

Increase conversion

A digital marketing audit helps you make the most of your digital resources to reach strategic goals and fix any issues to boost conversions.

It makes suggestions

Audit reports include strategic suggestions based on the content and strategies that are already working and gaining traction.

Key Performance Indicators (KPIs)

Audits help track key KPIs like marketing revenue attribution, ROI, traffic-to-lead ratio, conversion rates, mobile traffic, and customer lifetime value.

It helps define marketing strategies

Audits support smart planning, budgeting, target audience analysis, and selection of the right platforms to define solid marketing goals and strategies.

Cut unnecessary expenditures

Audits evaluate your SEO, social media, PPC, and branding efforts to identify where money is being wasted and help reduce unnecessary spending.

It provides real-time data

Audits offer real-time insights on impressions, sales, conversions, and user journeys to support your ongoing marketing strategies.